Stone Alliance Group is currently seeking a Senior Lead Generation Specialist for their San Mateo clinic, tasked with driving referral leads within the SFBA community. This position requires a sales expert and people person comfortable collaborating with internal leadership, clinicians, and external referral sources. Key responsibilities include nurturing relationships with potential referral sources, attending networking events, and effectively communicating the clinic's value proposition to diverse audiences. Strong communication and analytical skills are essential for optimizing lead generation efforts.

About Stone Alliance Group

Stone Alliance Group is a global recruiting firm specializing in full life cycle recruitment, sourcing, and research in a digital age. They cater to a diverse clientele, offering tailored solutions across various sectors including Public Accounting, Big 4, Consulting & Fortune 500, boutique firms, Nonprofits, Associations, and Government Contracting. Their services are marked by flexibility, efficiency, and cost-effectiveness, with a focus on personalized approaches to match top talent with client needs.

Qualifications

BA/BS degree in communications, marketing, business, or related field.
3-5 years’ experience in healthcare, medical or medical practice sales, or a related field with demonstrated creativity in referral and lead generation.
Experience leading planning, organizing, and marketing events.
Experience using CRM systems, such as Salesforce.
Must be highly organized, proactive, resourceful, and able to juggle multiple tasks and workflow changes, while meeting deadlines in a fast-paced environment.
Strong written and verbal communication skills.
Ability to take initiative, and work both independently and as part of a dynamic team.
Ability to work at events that may occur after normal business hours.

Responsibilities

Establishing, managing, and maintaining relationships with referral sources such as mental health providers, school professionals and other medical professionals.
Working with data and within CRM systems (i.e. Salesforce) to track outreach, leads and referrals from outreach sources.
Write communications to key referral sources.
Promote clinical practice and outreach to parents, educators, and other key audiences.
Manage all correspondence including outreach, thank you notes, and coordination of referral presentations (collaborating with clinicians).
Be available to represent the organization and clinical offerings at events.
Enhance and implement training to the clinical team related to referrals, outreach and communication.
Manage robust professional development and parent workshop offerings including the development of related marketing materials, presentation skills coaching and financial reporting.
Communicate detailed knowledge of mental health professional development and parent workshops to key stakeholders.
Collaborate with colleagues in the Marketing and Communications department, support and inform strategy and audience for Clinical Marketing campaigns including digital and email marketing, promotional materials, conference programs, participant handouts, and signage.
Influence development and implementation of marketing plans for clinical practice and specific clinical programs, including email and outreach campaigns.

COmpensation and Benefits

Pay: $85,000.00 - $110,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance